Her

I’ve never been overly fascinated by shooting swimwear. I love a good Victoria’s Secret campaign as much as the next person, but as a photographer, I prefer filling the frame with all matter of visually provocative layers (that aren’t made up of million-dollar wings and/or sequins).

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I’ve never been overly fascinated by shooting swimwear. I love a good Victoria’s Secret campaign as much as the next person, but as a photographer, I prefer filling the frame with all matter of visually provocative layers (that aren’t made up of million-dollar wings and/or sequins). Similarly, as a stylist, I prefer for a look to be of almost sculptural construction where appropriate. And in front of the camera? My Mother would sooner have a conniption, so unless I can get away with “being on holiday”, we don’t even go there. Where swimwear is entirely necessary, I always end up in wetsuits (preferably of the Lisa Marie Fernandez, We Are Handsome or Mikoh variety).

The exception for the first two criteria, of course, come around when the campaign product in question is as clean-lined as the raw, rough-and-tumble beauty of a model you get to shoot. The magic of first light at Clovelly Beach (which I would highly recommend to any Sydney-siders who’ve favoured Bondi sunrises till now) is an added bonus, once you get past watery eyes and chills to the bone. We all learned pretty quickly to keep our cold thoughts to ourselves as soon as Casey got naked. Almost. Tuyen’s first collection isn’t too far off the freedom in the nude, though not in the literally sense. These bikinis and one-pieces are the bare minimum. Perhaps, better described as the ultimate staple soft cotton tee and boyfriend jeans in swimwear incarnation, than sex appeal lingerie. I’m all for it. Get involved.

MODEL Casey la Chiusa @ Chic Management

PHOTOGRAPHY/CREATIVE DIRECTION Margaret Zhang @ IMG

HAIR & MAKE-UP Ania Milczarczyk

SWIMWEAR Her the Label

* if you’re interested in watching my 5AM sleepy/puffy face behind the scenes in action , tune in to ‘Fashion Bloggers’ on The Style Network tonight at 8:30PM in Australia, 9PM on E! Asia, E! Australia tomorrow night if Wednesdays are not for TV, and E! UK and France very soon (will keep you posted)

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About

Margaret Zhang 章凝 is an Australian-born-Chinese director, photographer, stylist and writer based between New York and Shanghai. Since establishing her website in 2009, Margaret has gone on to work with global brands including CHANEL, UNIQLO, Swarovski, YEEZY, Bulgari, Gucci, MATCHES, Under Armour, and Louis Vuitton in a wide range of capacities both in front of and behind the camera, while completing her Bachelor of Commerce/Bachelor of Laws at The University of Sydney. Margaret’s directing, photography, and styling has been employed by the likes of VOGUE, L’Officiel, Harper’s BAZAAR, NYLON, Marie Claire, GRAZIA and ELLE internationally. She has been listed in Forbes Asia’s 30Under30 and TimeOut’s 40Under40, and her work has been recognized as shaping the international fashion industry by the Business of Fashion BoF500 Index for the past four consecutive years. She went on to be the first Asian face to cover ELLE Australia. In 2016, she co-founded BACKGROUND, a global consultancy for which she specialises in Western-to-Chinese and Chinese-to-Western cultural bridging for a range of luxury, lifestyle, and brand initiatives. In 2017, she exhibited a series of 39 unseen photographic works as a solo show in Sydney, and premiered her first short film – a 15-minute exploration of her visceral relationship with classical music on both performance and abstract planes – to critical acclaim.

For project enquiries Tess.Stillwell@img.com
General enquiries bookings@margaretzhang.com.au